Turning complex problems into simple, usable solutions

5 years at a design studio working across e-commerce, SaaS, mobile apps, and consumer products. I've built loyalty programs, no-code tools, and landing pages that drove 127% higher revenue.

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View Featured Project

Shake Shack

Building loyalty across app and kiosk

Designed a loyalty system for earning, tracking, and redeeming rewards across mobile app and in-store kiosks. Scoped for white-label scalability, built under tight timeline constraints.

New Feature

Mobile App

DTC

Kiosk

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Shake Shack

Building loyalty across app and kiosk

Designed a loyalty system for earning, tracking, and redeeming rewards across mobile app and in-store kiosks. Scoped for white-label scalability, built under tight timeline constraints.

New Feature

Mobile App

DTC

Kiosk

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Nishe

A no-code builder delivering 127% higher revenue and 59% higher AOV

Built a no-code MVP that lets marketing teams create landing pages without engineering support. The pages drove 127% higher revenue and 59% higher AOV on Meta campaigns.

Zero to One

Responsive

B2B

UI Kit

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Nishe

A no-code builder delivering 127% higher revenue and 59% higher AOV

Built a no-code MVP that lets marketing teams create landing pages without engineering support. The pages drove 127% higher revenue and 59% higher AOV on Meta campaigns.

Zero to One

Responsive

B2B

UI Kit

Read Case Study

Community Benchmark

Turning static data into goals winery managers actually use

Designed goal-setting and forecasting features for a winery analytics platform where a third of accounts had stopped logging in.

Workshop

UI Design

Saas

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Community Benchmark

Turning static data into goals winery managers actually use

Designed goal-setting and forecasting features for a winery analytics platform where a third of accounts had stopped logging in.

Workshop

UI Design

Saas

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Subtrak

A UX audit that went beyond the brief

Conducted a UX audit for a SaaS platform used by construction contractors. Redesigned onboarding, restructured navigation, and rebuilt the workflow builder.

Redesign

UX Audit

Teamwork

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Subtrak

A UX audit that went beyond the brief

Conducted a UX audit for a SaaS platform used by construction contractors. Redesigned onboarding, restructured navigation, and rebuilt the workflow builder.

Redesign

UX Audit

Teamwork

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